Untrash the planet®

For every pair sold 3.5 bottles are used to make the frame, case and cloth. 500g of plastic trash is stopped from reaching the ocean and we prevent 10kg of CO2 from reaching the atmosphere.

We measure our total impact across the 6 areas below.

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1. education

We've lost count of the hours!

We believe it's our job to inspire and support the next generation of thinkers and creators.

We've lectured and presented at some of the best institutions in Australia including The Powerhouse Museum, RMIT, University of Technology Sydney and Monash University.

Last year Good Citizens principles and design logic became part of the Victorian Education Curriculum and exam process. Kids now officially study Good Citizens!

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2. Discarded bottles recycled

126,045

Number of 600ml single-use plastic bottles given a new home by making our sunglasses, cleaning cloths and cases.

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3. Total Ocean plastic stopped

668,025 plastic bottles

For every pair ever sold we have removed & prevented 13.36 tonnes of plastic or equiv. weight of 668,025^ plastic bottles from reaching the ocean. We've worked with Surfrider, SeaShepherd, Plastic Bank & ReSea over the years.

Via our current partner Clean hub, each pair sold stops half a kilo of plastic or the equivalent of 25 plastic bottles from reaching the ocean. This plastic is collected, processed and found a new home.

All collected plastic has 100% traceability via Clean Hub.

^ based on a 500ml bottle

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4. CO2 prevented from reaching the atmosphere

100,000kg

To make and deliver one pair we use about 4.5kg of CO2. To offset this, we prevent 10kg of CO2 from reaching the atmosphere by partnering with C2Zero (verified by Mastercard Provenance Blockchain).

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5.Public speaking to inspire

145 Talks

We've spoken around the world giving keynotes and presentations to many conferences and leading organisations such as The United Nations, Tesla, Google and the Global Retail Summit in Dubai.

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6. Media exposure

150+ stories

We use our story of how we help reduce plastic bottles and create sustainable and ethical eyewear to raise awareness of the global single-use plastic issue. We’ve made headlines all over the world including Forbes US, Nat Geo, Channel 9 & 7 News and the front page of the Sydney Morning Herald. Click here to see more.

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Great fit. Great lense.

I’ve bought Oakleys for years - I think these lenses are better. I love the personalisation. And love the family ethos.

A great look

Googcitizens' Clovelly sunglasses are very stylish. They are light and comfortable to wear. The polarised lenses are excellent. I like the versatility of the product and I am looking forward to purchasing another pair.

Fantastic specs

Can't rave about my new glasses enough. They're lightweight, stylish, and I'm super impressed with the online calculation of pupil distance since my optometrist hadn't included it in my prescription details. Everything's perfect, have been telling my friends and family all about goodcitizens.

Hey Felicia. Thanks so much for the feedback and support. Glad the PD distance worked so well for you. It's a gamechanger. Best Nik

Great sunnies doing great things😎

Really happy with my new shades. Great quality and made even better knowing they are repurposing waste and as a B Corp they are committed to doing good. Love your work GC 👏

Great sunnies

Not only are they made from recycled content they are packaged with consideration and look great on. My second pair in a different style both of which are still in use.

Untrash the planet®

We've lost count of the hours!

126,045

668,025 plastic bottles

100,000kg

145 Talks

150+ stories

Mystery Discount + Good News

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About & Mission

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